Dear valued customers,
We have implemented another price change effective 12th November, 2024.
This price increase is due to a large increase in our base chocolate cost of $6.5/kg for Dark 70%, $6/kg for Dairy Milk and $5/kg for White. We have passed this increase on directly without markup.
This is due to an ongoing global shortage of cacao products due to short supply in West Africa. Even though our chocolate is not from West Afrcia, these shortages put pressure on the global market and affected prices in all markets. We are led to belive prices might drop in 2025 an will push for a price reduction as supply issues ease. However, one of the underlying issues is the destruction of crops due to a beetle that slowly kills the tree and rectification involves removing the trees, soil remediation and planting new crops. Then waiting the 4 years for them to produce fruit, so the issue may be present for years to come.
To ease the impact on our wholesale customers we previously reduced the maximum discount available by weight down from 16kg to just 5kg. Meaning that smaller orders of 5kg or greater will still acheive the best quantity pricing and that any order of a 5kg bag is automatically our best price.
This decision was not taken lightly and has come after confirming once again that our chocolate is, as it always has been, the highest quality product on the market. It is also certified organic and is sourced ethically.
For cafes using our chocolate to make hot chocolates and mochas our new minimum RRP to maintain adequate and sustainable profit margins is below. Please email us if you want the breakdowns for COGs and markup philosophy behind this pricing recommendation:
| RRP | 8oz | 12oz |
| Hot Chocolate | $6.5 | $7.5 |
| Mocha (double shot) | $7.8 | $8.8 |